Did you know UC Libraries is comprised of 10 locations? In addition to the Walter C. Langsam Library, there are libraries located throughout campus with collections and resources customized to the various colleges and departments.

Recently, representatives from Student Government contacted us with the desire to increase awareness of the study spaces and resources available in the various college and departmental libraries (C&Ds). Coincidentally, communication design co-op students Norah Jenkins and Jakob Elliott had just created stickers representing each library; thus, a promotional plan was born.

The Bearcatalog in the DAAP Library

The promotional plan encourages students to visit the various library locations, take a photo with/of the Bearcatalog foam cutout located near the entrance, post to social media tagging @UCLibraries with #selfieforsticker and then visit the help desk for a sticker of that library.

In addition to promoting the various C&D libraries, having students visit the desk is a friendly way for them to get introduced to the helpful people who work in the libraries so that when they have questions or need research help they are more comfortable seeking assistance.

The campaign runs March 2-31 with posts to the UC Libraries Twitter and Instagram feeds throughout the month.

We encourage everyone on campus to show your ♥️ for UC Libraries. Visit one of the UC Libraries 10 locations, take a photo with/of the Bearcatalog foam statue, post and tag @uclibraries using #selfieforsticker. Visit the desk for your library sticker. Hours vary per location, so be sure to check before heading out.

Have fun!